Simple but effective...

We just too charmed by this video and Margaret Berger in general to say anything negative about it. Sweet.

EFFORTLESS, SHIMMERING

Margaret Berger is, and probably, unfortunately always will be one of pop's great underrated gems. Compared to her, Robyn is practically an arena-playing global superstar, she is that obscure and under-appreciated outside of her native Norway. This is her new single, above. It is great, seemingly without trying very hard. It has an instantly yummy (yummy???) melody and unobtrusively glittery production. If we could somehow get a Norwegian iTunes account, we would download it. But we can't :(

Here is a reminder of why Margaret Berger is so special and increds:

Top Ten of the Week: Scandinavian Blondes

10. Frida Hyvönen


9. September


8. Margaret Berger


7. Stine Bramsen


6. Annie


5. Karin Dreijer Andersson


4. Lykke Li


3. Bertine Zetlitz


2. Agnetha Fältskog


1. Robyn